The five-piece series includes Playmate cooler, cooler bag and stainless steel cup, inspired by the beloved peanut character
SNOOPY and PEANUTS GANG join IGLOO's new cooler and beverage series (Photo: Business Wire)
SNOOPY and PEANUTS GANG join IGLOO's new cooler and beverage series (Photo: Business Wire)
Katie, Texas--(BUSINESS WIRE)--Today, Igloo launched its new cooler series, inspired by one of the most popular comics in history, Charlie Brown, Snoopy and the Peanuts Gang. With five different coolers-including playmates, cooling bags, and stainless steel canned glasses-they portray the beloved character in a playful way. The special-edition peanut cooler series is now available exclusively on igloocoolers.com/peanuts On sale.
Brian Garofalow, Chief Marketing Officer of Igloo, said: “As long as Igloo brings coolness to the world, Peanuts brings happiness to the world. This kind of cooperation will inevitably be loved by all fans from the beginning. "Interesting designs—such as a Snoopy kennel-shaped lunch bag and a playmate showing Charlie Brown’s famous black zigzag yellow shirt—a variety of cooler styles means everyone can be with friends Enjoy iced refreshments."
Igloo’s new Peanuts Cooler series includes two 7-quart Little Playmate coolers (each can hold up to nine 12-ounce cans), a 16-ounce stainless steel can, a 24-can backpack and a 16-can lunch bucket. All five coolers have detailed and interesting artwork that perfectly captures the interesting personalities and characters of the kind-hearted Charlie Brown, his trusted partner Snoopy (the most famous beagle in the world) and other members of the Peanut gang feature.
The entire five-piece Peanuts Cooler series is priced from US$19.99 to US$39.99. It is now available for purchase on igloocoolers.com/peanuts, while stocks last.
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Igloo was born in a humble metalworking workshop in 1947 and has played an important role in redefining the way we live, work and play. The project that initially provided clean water to the construction site quickly turned into a powerful, first-class freezer. Igloo products made possible outdoor recreational sports for families in the 20th century. Suddenly, camping with kids on weekends became easy, and cross-country road trips became the main content of summer vacation.
As we enter the next century, Igloo has 1,200 employees. We are proud to refer to a 1.8 million square foot building in Katy, Texas as a residence. With more than 500 products sold at thousands of retailers around the world, we can confidently call ourselves the world's number one cooler manufacturer.
Through all this, we have not forgotten our original goal-to create products that can pursue happiness (no matter how you define it). This is why we are still working hard every day to innovate and create, making it easier for you to go out, work hard and have more fun.
Peanuts’ role and related intellectual property rights are owned by Peanuts Worldwide, of which 41% is owned by WildBrain Ltd., 39% is owned by Sony Music Entertainment (Japan) Inc., and 20% is owned by the Charles M. Schulz family. Peanuts comics were introduced all over the world, and the comics first appeared in seven newspapers at that time. Since then, Charlie Brown, Snoopy and other members of the Peanuts have left an indelible mark on popular culture. In addition to enjoying the beloved Peanuts shows and specials on Apple TV, fans of all ages can also celebrate with thousands of consumer products as well as amusement park attractions, cultural events, social media, and comics in various formats The Peanuts brand includes: traditional to digital. In 2018, Peanuts and NASA signed a multi-year space bill agreement aimed at inspiring the next generation of students' enthusiasm for space exploration and STEM.
Igloo Media Contact: Ashton Maxfield, Masterplan Communication 949.289.6493 ashton@masterplancommunications.com
Igloo Media Contact: Ashton Maxfield, Masterplan Communication 949.289.6493 ashton@masterplancommunications.com